AMG Academy Registration Site

AMG Academy Registration Site

Services: 
Development (HTML, CSS, JavaScript), Drupal Development, UI/UX Design, Visual Design

AMG Mercedes Benz is the ultra high performance division of Mercedes Benz. We built an online registration system for AMG’s driving academy to sign up driving enthusiasts for 2011 events.

« Drupal + Ubercart Development

Drupal + Ubercart Development
The goal of this project was to create a simple, intuitive registration site for driving fans to register for events across three U.S. tracks. We developed a site that could talk with their existing CRM system for actual booking. To help make managing the actual event stock and seats a breeze, we paired a Drupal technology solution with a custom Ubercart eCommerce store. We pushed the limits of these frameworks to build a robust system that was both effective and affordable.

Results
Thanks to the ease of use in the new 2011 Academy site, users can now quickly register up to eight drivers for the ultimate driving experience. The site continues to be profitable for our client.

« UI/UX Design

UI/UX Design
The user experience and interface design were crucial to this project so users could register multiple drivers and guests at the same time. Our execution lived up to the task. This ease of use translated to breakthrough registration numbers on day one and continuing today.